FREEDOM OF COMMERCIAL EXPRESSION AND HUMAN RIGHTS

Abstract

In this text we will first ask ourselves how the protection of “freedom of expression” operates in the field of commercial practices, both at the national and comparative and international levels. Then we will see the link between the commercial message and the protection of human dignity, the founding principle of the entire human rights system. Having established this, we will try to analyze the regulatory limits to freedom of commercial expression and its implications. And finally, we will present some ideas of the role that commercial discourse can play to collaborate in the development of the protection of human rights.